H.RH. Prince Phillip, the Duke of Edinburgh, is President Emeritus of the WWF family. H.E.Chief Emeka Anyaoku is the president of WWF International; while Jim Leape is the Director Gerneral. Asso. Dr . Sitanon Jesdapipat, is the Country Representative of WWF Greater Mekong Thailand Country Programme.
WWF works on the conservation of the three biomes - the Forests, Freshwater, and Oceans and Coasts ecosystems. These ecosystems contain the majority of the world's biodiversity and provide the environmental goods and services upon which all life ultimately depends. WWF has also identified flagship Species whose conservation is of special concern and which act as powerful icons for the conservation of other species and habitats. Two further global threats to biodiversity have also been targeted: the issue of Climate Change and the spread of Toxic Chemicals.
For each of the six global issues, WWF has established a programme with clear conservation targets that identify those actions required for WWF to achieve its ambitious mission. WWF has also laid great stress on environmental education and capacity building programs to ensure the success of conservation efforts.
The roots of WWF history in Thailand could be traced back more than 20 years with providing small supports. In 1982 WWF raised fund to support establishment ‘Wildlife Fund Thailand (WFT)' as a WWF associate. Onward to January 1995, WWF Thailand opened its own project office and became a WWF Thailand Programme Office in July 1999.
WWF Thailand and WWF Indochina ( Cambodia , Lao P.D.R. and Vietnam ) merged on 1 st November 2005 to become the WWF Greater Mekong Programme , which will have a greater ability to improve transboundary cooperation and regional approaches to conservation. They will focus their efforts on four ecoregions recognized within the WWF Global 200 . These comprise the Kayah Karen Tenasserim Ecoregion, the Lower Mekong Dry Forest Ecoregion, the Mekong River Ecoregion and Andaman Sea Ecoregion, in which the six global issues are addressed. This exciting development will enable cooperative conservation work at a regional scale